Bootstrapping is a term which describes starting a business using your own financial and personal resources along with sales to sustain and grow your business versus using the financial resources of external investors. The art of building a business with little or no money is by far the most common way Americans build businesses. While bootstrapping involves a risk for the founders, the absence of any other stakeholder gives the founders more financial control of the company. Many successful companies including Dell Computers were founded this way. The majority of small businesses are bootstrapped as opposed to financed by external investors.
Bootstrapit site is dedicated to Bootstrappers – people who start and grow successful companies with almost no money. This site is also the home page for the book Bootstrapping Your Business. Author Greg Gianforte started his software company - which was acquired for $10 million by McAfee in 1994 - with a couple of friends and about $5,000 in cash. He is currently CEO of RightNow Technologies - which went public August 4, 2004 only after Greg grew the company to the 400 customer level. The book contains the stories of dozens of companies in all industries that have grown sizable business with little or no money.
Find out about another great book on bootstrapping--- Bootstrap: Lessons Learned Building a Successful Company from Scratch. Author Ken Hess bootstrapped Banner Blue Software, the company that produced Family Tree Maker, and grew it to over 100 employees and $23 million in sales before selling it to Broderbund Software. Site also includes excerpts from the book, start up resources and detailed info on the author.